By our own estimate, 12 to 20% of a list goes stale a year. Your real split shows after the free first 50.
Remove before your next send
3,000 to 5,000
By our own estimate, 12 to 20% of a list goes stale a year
Real subscribers kept20,000 to 22,000
Revenue you keep protected$20,000/mo
One blocklisting or spam-folder spiral can pause that whole $20,000. Cleaning is the cheap insurance.
Clean my list →